seth godin warns google

rebranding america

paper magazine invited some of americas most creative communicators to help rebrand the u.s. of a
here

at least i'm not a beetle

use your facebook profile to pick the right vw for you (i'm a cc)
www.facebook.com/VW

best buy client talks digital

search for anything

wolfram|alpha's long-term goal is to make all systematic knowledge immediately computable and accessible to everyone. "we aim to collect and curate all objective data; implement every known model, method, and algorithm; and make it possible to compute whatever can be computed about anything..." but can they find my car keys? website here

they've got balls

now the socceroos know what they're up against from lowe sydney

stand out or sit down

seth godin stands out at ted and tells us why we're all in the fashion biz

start a tribe

seth godin talks tribes at ted

kids and iphones

the mentalists play kids by mgmt on their iphones and ipod touches

empty but full

kenya hara, art director at muji on the importance of emptiness

do your nails

nine inch nails mobilize fans on their mobiles

where for art thou?

adidas originals have created a mobile urban art guide to help the peeps discover hidden arty treasures. website here...

hey big mouth

worksafe victoria has created an interesting campaign to connect with 15-24 yo's (the group most likely to get injured at work) to get them to talk about workplace safety. it's titled 'big mouth' and speaks in the language of the demographic via relevant artists such as d*face. check it out here...

offset the evil

we all offset our carbon (don't we?), now offset your evil, evil ways.

scoial media is here to stay. now what?

here...

looking for a h

1 bus=50 cars

new idea agencies

thinking outside of the traditional client-agency model and creating their own products, brands, and intellectual property at psfk ny conference. a talk with trumpet, anomaly, fuseproject, and bbh labs
video here...

spam i am

a series of hand type posters by linzie hunter based on spam subject lines in her mailbox
more here...

is the internet bad for you (the world)?

sending an email across the atlantic ocean does not burn any jet fuel, but the internet is not without its own, huge carbon footprint. one estimate suggests it takes a whopping 152 billion kilowatt-hours per year just to power the data centres that keep the net running. add to that the energy used by all the computers and peripherals linked to it and the whole thing could be responsible for as much as 2 per cent of all human-made co₂ emissions, putting it on a par with the aviation industry...

but there could be an upside too. more at new scientist